There are a number of consumer benefits in buying strand woven bamboo flooring. Judged purely as flooring (thus putting aside the environmental benefits for a moment) strand woven bamboo flooring comes out favorably when compared with other traditional flooring types such as hardwood flooring.
The first consideration for many consumers is price. Strand woven bamboo flooring is usually cheaper than hardwood flooring; it can be up to 50% cheaper than some 'exotic' hardwood flooring.
At the same time there is no sacrifice to quality because of cost. If properly maintained strand woven bamboo flooring will last just as long as oak, maple, black locust and other types of hardwood flooring. It is just as hard and durable as hardwood flooring. Indeed strand woven bamboo flooring has a higher Janka Hardness than most traditional hardwood floors. Furthermore strand woven bamboo flooring is capable of withstanding high traffic and heavy furniture.
And in terms of aesthetics or appearance, strand woven bamboo flooring is as beautiful as hardwood flooring. It comes in a variety of carbonized colors, has a pleasing grain and soothing natural look that suits many interior decorating styles.
Another consumer benefit is that strand woven bamboo flooring is not only easy to install, but it is also easy to maintain. Unlike many hardwood floors, the color of strand woven bamboo comes from the carbonization process. This means the color is throughout the flooring plank. This means that after serious maintenance such as sanding it is not necessary to re-stain the flooring. This saves the consumer time and money. Strand woven bamboo flooring does not require any unusual or complicated maintenance. In many ways bamboo behaves like a wood and can be maintained as such.
Finally, it would be disingenuous not to mention the environment. Old style economics that normally measured GDP, inflation etc. when considering growth and progress have recently become viewed as willfully simplistic. Without an environment there would be no consumer. What benefits the environment also indirectly benefits the consumer. Strand woven bamboo flooring helps stop deforestation and loss of bio-diversity by offering people the advantages of hardwood flooring without the need for cutting down trees. There is no easy way to put a price on such a benefit for the consumer.